Nivea

Campaign for the launch of Nivea’s Fresh Blends showers — made with naturally derived ingredients and sustainable packaging — on the European markets.Client: Beiersdorf
Agency: Wunderman Thompson
Team: Paul Dersidan, Bianca Bartolo, George Harding
DoP: Joachim Berc
Production: Stereo FilmsConcept, Design, Art Direction, Web Design

Nivea Fresh Blends green bottle with strawberries and cucumber behind blue letterforms

Nivea Fresh Blends pink bottle with berries behind large blue letterforms

Large Nivea berry campaign billboard mounted on a dark stone wall

Nivea Fresh Blends yellow bottle with citrus pieces behind blue letterforms

Nivea citrus campaign poster displayed in a street advertising case

Smartphone displaying a Nivea Fresh Blends product page on a table

Nivea Fresh Blends green bottle with fruit and a Fresh Skin or Dewy Skin choice

Nivea Fresh Blends pink bottle with berries and a Dewy Skin or Soft Skin choice

Nivea Fresh Blends green bottle with strawberries and cucumber above a question button

Nivea Fresh Blends yellow bottle with citrus fruit above a question button

Laptop displaying a Nivea product selection webpage

Nivea berry campaign billboard in a bright indoor atrium